Social Media Archives - Page 2 of 3 -

Customer Service May 9, 2019

Customer Experience As a Strategy To Increase Sales

Everyone, including me, expects a seamless experience when they are interacting with different organizations. You could be inquiring something or purchasing a product from those e-commerce sites. For me, a great experience when it comes…

Apps, Lifestyle, Must Reads, Social Media, Startups, Technology May 6, 2019

A Minute Worth Of Internet Activity In 2019.

In this age of digital overdrive, people are living their lives through multiple screens and switching from one platform to the next at an exponentially faster rate than has ever been previously recorded in history….

Social Issues, Social Media July 25, 2018

How to Spot Introverts on Social Media

At some point in your life you have probably taken one of those personality tests. The tests can give one a great deal of insight about the core components that make up who you are…

Customer Service, Social Media March 25, 2018

How Social Media Customer Service Can Impact Your Business

Social media customer service can have a very strong impact on the running’s of a business. When properly utilized it can greatly promote customer expenditure, improve efficiency as well as generate data that improve the…

Social Media March 6, 2018

Demystifying Common Myths and Misconceptions in Digital Marketing

The marketing industry has been evolving into a very complex and globally encompassing entity offering major business players with a wider and broader range of options and channels that have the potential to reach and…

Social Media February 19, 2018

Guidelines On Proper Ethics In Digital Marketing

Ethics is the study of understanding whether what we do is right or wrong. Digital marketing has become a very effective way for people to market a product, brand or service. It has however brought…

Social Media December 8, 2017

How The Use Of Social Media In Kenya Has Evolved

The use of social media in Kenya today is very different from how it was a few years ago. It has seen a tremendous growth over the years, and it is now better and more…

Social Media November 20, 2017

Social Media For Social Advocacy And Democratization

The emergence of social media has not only changed the way we communicate with each other, but also how we pass across different messages to different target audience. We sometimes forget that social media is…

Social Media, Women September 16, 2016

Five Peculiar Habits Among Kenyan Female Social Media Users

Kenyans are arguably the most consumers’ of social media in Africa. Their presence is felt by the online community with Twitter and Facebook being the major platforms used. Social media has helped Kenyans speak freely…

Social Media August 9, 2016

Social Media Friends And False Intimacy

Sometimes I imagine our parents’ youth days and their social lives and can’t help but admire how true and close they were. I usually look at my dad and his friends connecting over a cup…

Social Media August 3, 2016

Social Media And Self-Esteem

Social media has become a common thing to all generations but that doesn’t fascinate me more than its effect on one’s self-esteem. All social platforms to some extent measure the level of popularity and reachability…

Customer Service, Social Media June 6, 2016

How Airtel Kenya Has Managed To Be The Top Social Media Brand In Africa

How Airtel Kenya Has Managed To Be The Top Social Media Brand In Africa Kenya has one of the most vibrant tweeps called #KOT. Ranked fourth in Africa, they are known to be very vocal…

Social Media May 11, 2016

SOMA CONNECT 5TH EDITION: Social Media For Journalism

Social Media Connect is a platform that organizes different social media events that help create awareness and positive impact on individuals and organizations. The overall goal is to generate a conversation that adds value to…