The Second Edition Of BLAZE BYOB Kicks Off In Meru County

The first edition of BLAZE BYOB ran successfully with contestants being eliminated every week after a rigorous evaluation on their ability to perform outstandingly in various business and real-life situations. The overall winner was Valentine Nekesa, a designer who walked away with a total of Ksh 5 million with ksh 3 million in cash and the rest in form of mentorship and business support. The first-runner up was budding Music Producer Safe Joe, who walked away with Ksh.1 million and second-runner up was Social Entrepreneur, David Kimani, who walked away with Ksh. 700, 000. The second edition of BLAZE BYOB which kicked off yesterday  in Meru county at the Meru National Polytechnic Grounds is set to be bigger and better!

“We are glad that the first edition of BLAZE BYOB was a success. We now want to build on the learnings we picked to improve the second edition. Key among the changes, we will be introducing three new areas that will help participants in building successful businesses and appreciating the need to give back to the society,” said Sylvia Mulinge, Director -Consumer Business, Safaricom.

BLAZE was launched in May 2016 to help youths achieve their own versions of success. This show was and is still geared towards solving the unemployment situation among the youths in Kenya by providing financial support, mentorship and business advice from Safaricom and other interested partners. BLAZE is geared towards empowering the youths to be their own bosses by encouraging and supporting them to earn from their passions and talents.

The BYOB Summits this year are going to incorporate a Pre-screening phase, where BLAZERs present their business ideas to the mentors. Thereafter, they get to qualify for a two-day training session called Creation Camp. Here, the mentors take them through an in-depth training conference of how to pitch, develop and expand on their business ideas. The BLAZERs can then pitch their refined business ideas with the learnings from the Creation camp.

The best business plan and pitch wins Ksh. 100,000 at the Summit. There will be 7 winners, each from the different categories.



Be the first to comment on "The Second Edition Of BLAZE BYOB Kicks Off In Meru County"

Leave a comment

Your email address will not be published.


This site uses Akismet to reduce spam. Learn how your comment data is processed.